10 takeaways from a memorable November election inIndiana:
Style matters over substance.Â State School Superintendent Tony Bennett pursued the same education reform initiatives Governor Mitch Daniels did, from vouchers, to charter schools, to more accountability.Â Daniels is popular and Bennett got thrown out.Â The hard-charging former basketball coach was a little too intense for teachers and most voters know a teacher.
Better lucky than good.Â The woman who defeated Bennett was the subject of numerous â€śWho is Glenda Ritz?â€ť stories on the day after Election Day.Â The real choice was Tony Bennett vs. Not Tony Bennett.Â Not Tony won and suddenly Ritz is the Accidental Superintendent.Â She may become the Maytag Repairman of state government with nothing to do as Republicans who control the Statehouse seek to make her irrelevant.
Redistricting matters.Â The GOP controlled the redistricting process.Â They picked up a seat in Congress, held a super majority in the state Senate, and won a super majority in the Indiana House with a 9 seat gain.Â Democratic dysfunction highlighted by a leadership battle mid-campaign helped, too
Split tickets rule.Â Itâ€™s been called the Hoosier Fairness Theory.Â Indiana voters tend to shun straight ticket voting.Â Ballots that went from Romney to Donnelly to Pence were common.Â It demonstrates that mostIndiana voters are in the middle.
Bet your head not your heart.Â Â How many special interest groups made costly mistakes by backing the wrong candidate?Â Chris Chocola and Club for Growth spent millions defeating Dick Lugar in the GOP Senate primary and millions more backing Richard Moudock unsuccessfully in November.Â Bad investment.Â How much did it have to do with the fact that Chocola lost his seat in Congress to the guy who beat Mourdock, Joe Donnelly?Â Karl Rove bet wrong on that race, too, along with a long list of others.
What Tea Party?Â Public opinion surveys show that only about a quarter of Indianavoters have a favorable view of the Tea Party and by the time polls closed Tea Party candidates Richard Mourdock and Mike Pence declined to accept the label.Â Does Jackie Walorskiâ€™s victory in the Second Congressional District count as a Tea Party win?Â If so, it may be the only one in Indiana in 2012.Â Again, primary wins that result in November losses donâ€™t count in my book.
Stay away from the issue of rape and abortion.Â Richard Mourdock learned that the hard way. He became the Bill Buckner of Indiana politics with one sentence.Â (You know, the guy with the Boston Red Sox who let a ball and the World Series roll through his legs in 1986.)Â Suddenly the so-called â€śwar on womenâ€ť had new meaning and Mourdock fell into a gender gap.Â Mourdockâ€™s non-apology apology didnâ€™t help much, either.Â Then, his concession speech that essentially blamed the votersâ€¦ need I go on?
Surrogates donâ€™t matter.Â Bill Clinton may have helped Joe Donnelly but it was John Gregg who invited him and Gregg came in second in his race.Â John McCain led a raft of GOP Senators who campaigned for Richard Mourdock.Â The one who canceled following the rape remark, Sen. Kelly Ayotte of New Hampshire, may have made the biggest difference.
Super PACs never buy a positive ad.Â Â The TV stations who ran the ads?Â They won.
Voters can be sophisticated.Â Â I refer you to the Fishers referendum on becoming a city.Â The opponents to city status (who also run the place now) constructed a complicated two question referendum that required voters to say â€śNoâ€ť on question 1 and â€śYesâ€ť on question 2 in order to create a popularly elected mayor.Â The voters figured it out and did the right thing.
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